The Real Cost of Working IN Your Business

Clock disintegrated in the palm of a hand

How much is working in your business really costing you?

Most boot-strapping entrepreneurs think that they are saving on support costs by doing every little thing in their business themselves, because they can and in an attempt to save money.

But are they really?

Tasks like…

Loading blog posts onto their website
Designing their lead magnets or other graphics in Canva
Scheduling their social media posts
Adding or editing their email nurture sequence
Sending out email broadcast
Building their own marketing funnels
Troubleshooting broken links
Manually sending out invoices or reminders
Adding new products on their websites
Editing their videos
Creating content from transcripts
Working on SEO – researching keywords, optimising content, rewriting…

…and so on…because the busy work never really ends.

And of course there are tech hassles when working in areas that we’re not accustomed to; the frustrations and the stress of juggling all these tasks.

Even if you’re proficient in these tasks – just because you can do them easily does not mean you should.

It’s costing businesses ~$1,000/day

If you value your time at $500/hour, spending even 2 hours a day working IN the business, on tasks like these, is costing businesses $1,000/day.

That’s easily $5k+ / week

Or $20k+/month.

And business owners wonder why they struggle to reach their revenue goals when they are constantly focused on the $10,$20 or even $50/hour tasks in their business.

Worse, they are not actually ‘making’ money when elbow-deep in these tasks.

They are simply trying to reduce the outflow. See the difference?

If you’re using our VA team for just 20 hours per month, that’s easily $10,000 in value right there.

Use the team for 40 hours per month, that’s $20k+ in value.

80 hours per month, that’s $40k+ in value.

That’s the value to you. The value of YOUR time the team is giving back to you.

When I realised this, I couldn’t wait for the team to take MORE work off my to-do list.

Can I put my own blogs on my site? Of course.

Can I play around and design with Canva? Love it.

But is it the best use of my time?

Heck No!

What really moves the needle in business

I could spend the time putting up this blog that you’re reading.

Or search for the most engaging images. And then turn them into social media posts to promote this blog.

But for business owners, that’s really not the best use of our time.

What is?

✅ Coming up with new offers. That’s potentially another million-dollar revenue stream.

✅ Developing partnerships with other business owners. What’s the value of a single connection? 5, even 6 figures?

✅ Innovating business systems. If we could increase our average $ per client whilst reducing delivery costs, that’s a massive win all round!

These are just some of the high-value activities business owners need to be focused on for business growth.

What is it really costing you?

So what is it really costing you NOT getting the support you need in your business?

What activities are you NOT getting to that would generate multiples more than what you’re trying to save.

What if you were focused squarely on what you do best? Where would your business be?

Truth is, the higher value activities we need to focus on are usually activities that really drive growth. Activities that grow, multiply and expand.

If any of these tasks are weighing you down and pulling you away from higher-value work, then you need real support that you can simply call upon when you need it.