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First she sets up a 12-month promotional calendar so that everyone knows what content is going out and when.
Then every single week…
Step 1: Josephine writes the key points for her Facebook live based on the current Astrological theme for that week.
Step 2: Our social media managers then takes the Facebook Live video and embeds it onto her blog along with a written summary of the key points. Those key points noted from the Facebook live also get written up into an article for her audience on Linkedin if it’s deemed a suitable topic for that platform.
Step 3: The team sends out a short email with a screenshot of Josephine’s Facebook live to her list.
Step 4: Our writers create 3-5 memes or quotes from the notes to be scheduled for the social media platforms Josephine’s clients are on – in this case Facebook, Instagram and Linkedin.
Step 5: We also create a summary email scheduled to be sent out towards the end of the week recapping the Facebook Live video and encouraging her audience to tune in, to engage and provide their feedback on the Facebook Live.
The Result: From just a single 10-15 minute Facebook Live it’s entirely possible to stay connected with your audience and continue to drive inquiry for your products for the rest of the week.
Clients who utilise this strategic Content Selling System know exactly what to do and how the content and messaging are working in sync to create a steady stream of inquiries about their promotions.
There’s no overwhelm. There’s no confusion about what needs to get done each day.
There’s a process that delivers valuable content to your audience whilst leveraging your time and focus. After all it’s about enabling you to do what you do best right?
Contact us to see how a similar process might work for you to generate more leads and sales for your business using the valuable content you already have.